Wednesday, January 11, 2012

How He Bot the Job, Part I

Case Study
Our man is Johnson, middle senior level manager of something not too technical. Let's say he's was a Senior Project Manager, Channel Partners Development.

He perused job listings in his category online at sites like LinkedIn, Career Builder and Perhaps he should have expanded his searching, for more opportunities. Or not. Was he casting too large of a net and missing all the tasty local fish? Then again, what about government work? What about work-at-home or freelance jobs? Johnson felt the more he looked, in some ways, the less he found. He started not to know, exactly, what he was looking for anymore.

Johnson probably wasted a little too much time when he could have honed in his search approach right from the start. Here is a nice article on the topic with just enough actionable advice, so you don't end up like Johnson. I recommend you bookmark two or three of your favorite job search links, and save a couple of search terms on the sites that give you the best results. That way, you can search again the next time with a couple quick keystrokes. Also, follow a few companies you really like that list openings close to what you're interested in, but not quite. In Johnson's case, Sr. VP Marketing, Business Channels and Partners. That would be his boss, eventually. Check back on those companies for new postings each week.

Whenever Johnson found a position he wanted to apply for, he would inevitably run into the direction to click on a button that said either, "Apply Here" or "Apply on Website." Applying Here usually meant Johnson was on a site that allowed resumes to be posted, reviewed and submitted via that site. On LinkedIn, he had his entire profile, business connections, work history and more. On Career Builder and, his resume was posted and could be viewed by potential employers.

When Johnson would Apply on Website, he'd be transported to an employment application, which was sometimes housed on that company's website, and sometimes run by a robot program designed specifically for the purpose of reviewing and sorting applications and ranking the potential interest in the job candidates attached to them.  Here are a couple reads you might find useful as you approach the task of Applying on Website.

Don't Get Lost in a Database ...

Resume, Meet Technology ...The

Make Your Resume Stand Out ... 

Your to do for today might be to assemble good reading material on a useful topic. See above. And/or to give some serious focus on learning about something that will help move your purpose forward. Also see above. You have time for this now. Still, I'll whet your appetite for information with a brief overview of some things you should know about submitting an online resume, per the experts:
  • Don't provide a complex document for uploading purposes. Even if you're a creative genius.
  • Do use bullet points and put the most important results-oriented information up front.
  • Do research the company you are applying to work for. Send a resume that has been tweaked to include keywords for them, and the position you are seeking.

More on Johnson and how he changed his resume to make the bots that scanned it happy, tomorrow!

No comments:

Post a Comment